Anthropocentric or ecocentric attitudes to nature and their influence on attitudes to sustainable tourism development in national parks - a cross cultural comparison of British and Chinese visitors

This source preferred by Dorothy Fox

Authors: Fox, D.

Start date: 31 May 2012

Tourists’ attitude towards nature are socially and culturally constructed, and often interrelated with many influencing factors. This research uses a questionnaire in two national parks from different cultural context, China and Britain to explore whether the values a person attaches to the environment influences his attitude towards tourism development in national parks. 597 and 408 questionnaires were collected in China and Britain respectively. SPSS 19 and AMOS 19 were used for analysis. Structure Equation Modelling results suggest anthropocentric or ecocentric value significantly influences people’s attitude towards tourism and sustainable development. And cultural plays an important role in shaping people’s attitude.

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