Messages with Impact: A comparative analysis of creative advertising tactics employed in outdoor platforms in Castellón (Spain) and Warrington (UK)

Authors: Rutherford

Journal: Online Journal of Communication & Media Technologies

Volume: 3

Issue: 2

Pages: 94-111

ISSN: 1986-3497

Source: Manual

Messages with Impact: A comparative analysis of creative advertising tactics employed in outdoor platforms in Castellón (Spain) and Warrington (UK)

Authors: Rutherford

Journal: Online Journal of Communication & Media Technologies

Volume: 3

Issue: 2

Pages: 94-111

ISSN: 1986-3497

Source: Manual

Preferred by: Rutherford