Adi Adams

Dr Adi Adams

  • Senior Lecturer In Sport
  • Dorset House D114, Talbot Campus, Fern Barrow, Poole, BH12 5BB
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Dr Adi Adams is a Senior Lecturer (Academic) in Sport, and the Programme Leader for BSc (Hons) Sport Coaching.

Adi's teaching, research, and professional practice coalesce around the creation of more inclusive, equitable and diverse environments in sport, including a strong commitment to social responsibility and sustaining ethical sport coaching practices.

Adi teaches on the following degree modules: Coaching Principles & Practice (1st year); Developing Coaching Practice (2nd year); Research Methods (2nd year); Dissertation (Final year).

In 2015, he completed his PhD in Sociology (Sport<->Masculinities) at the University of Bath. He has also achieved a Masters in Research (Sociology) and a BA (Hons.) Coach Education & Sports Development. In 2016, Adi joined BU as a Lecturer in Sport, and in 2018 was recognised as a Fellow of the Higher Education Academy (FHEA).

Adi is a UEFA B (Level 3) qualified association football coach with over 15 years coaching experience, and ten years experience working in professional football academies...


Journal Articles



  • Adams, A. and Kavanagh, E., 2017. Masculinities in a youth football context: Exploring attitudes toward gay peers among adolescent boys in an English professional football (soccer) academy. In: 13th Conference of the European Sociological Association 29 August-1 September 2017 Athens, Greece.

Internet Publications

Profile of Teaching PG

  • Sports Principles and Practices

Profile of Teaching UG

  • Principles of Coaching
  • Developing Coaching Principles
  • Research Methods


  • PhD in Sociology (University of Bath, 2015)
  • MRes in Sociology (University of Bath, 2009)
  • BSc (Hons) in Coach Education & Sports Development (University of Bath, 2008)


  • British Sociological Association, Member,