Cultural and technological influences on global business

This source preferred by Nigel Williams

Authors: Williams, N.

Publisher: IGI

This data was imported from Scopus:

Authors: Christiansen, B., Turkina, E. and Williams, N.

Pages: 1-635

ISBN: 9781466639669

DOI: 10.4018/978-1-4666-3966-9

Technology is a key driver behind the effects of contemporary globalization on business and other organizations worldwide. Understanding this phenomena in connection with the impact of cultural variations can help improve business and product life cycles in an era in which corporate capital and liquidity buffers must be increased for unexpected developments in global markets. Cultural and Technological Influences on Global Business is a leading publication in its field emphasizing the importance of deeply exploring the effects of cultures and technologies on the global business sector. This reference source is beneficial for professionals, researchers, and practitioners who wish to broaden their understanding of the direct relationship between culture and technology in the international business realm. © 2013 by IGI Global. All rights reserved.

The data on this page was last updated at 04:51 on July 17, 2018.