Selfies: An Exploration into the Brand Effects of Visual Imagery with Earned Media

Authors: Marciniak, R. and Budnarowska, C.

Conference: 2nd INTERNATIONAL COLLOQUIUM ON DESIGN, BRANDING AND MARKETING (ICDBM)

Dates: 9-10 December 2014

https://eprints.bournemouth.ac.uk/22584/

Source: Manual

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