Philipp Wassler

Dr Philipp Wassler

  • 01202 961535
  • pwassler at bournemouth dot ac dot uk
  • Lecturer
  • Dorset House D101a, Talbot Campus, Fern Barrow, Poole, BH12 5BB
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Journal Articles


  • Wassler, P. and Weber, K., 2016. Brunei Darussalam, Tourism. Encyclopedia of Tourism. Springer.
  • Wassler, P. and McKercher, B., 2016. Marker, Tourism. Encyclopedia of Tourism. Springer.
  • Schuckert, M., Wassler, P. and Chon, K., 2016. China travels–Remarks on the development of tourism in China. Entrepreneurship und Tourismus: Unternehmerisches Denken und Erfolgskonzepte aus der Praxis. Linde Verlag Gmbh.


  • Wassler, P. and Kirillova, K., 2018. Hell is other people? A Sartrean analysis of the Local Gaze. In: TTRA Europe 23-26 April 2018 Ljubljana, Slovenia.
  • Wassler, P. and Hung, K., 2017. Conceptualizing residents' destination brand ambassador behavior. In: INVTUR 2017 17-19 May 2017 Aveiro, Portugal.
  • Wassler, P., Schuckert, M., Chon, K. and Song, H., 2017. Still Happy Here? How Chinese Tourists perceive the Service in Hong Kong. In: 27th Annual CAUTHE 7-10 February 2017 Dunedin, New Zealand.
  • Wassler, P. and Schuckert, M., 2016. Meet the locals: A phenomenology of experiencing residents in North Korea. In: INTERNATIONAL CONFERENCE ON EMERGING TOURISM DESTINATIONS (ICETD) 24-27 October 2016 Dili, Timor Leste.
  • Wassler, P., Petrick, J., Hung, K. and Schuckert, M., 2016. How do Hong Kong locals perceive the benefits of Chinese tourism? A resident study. In: 2016 Global Marketing Conference at Hong Kong 21-24 July 2016 Hong Kong.
  • Nguyen, T.H.H., Wassler, P. and Schuckert, M., 2016. Generation Y’s Support for Inbound Tourism in Vietnam: The Role of Place Attachment. In: 2016 International Conference on Hospitality, Leisure, Sports, and Tourism-Summer Session 12-14 July 2016 Kyoto, Japan.
  • Wassler, P., Li, X. and Hung, K., 2014. Identifying facilitators of hotel theming in China: A focus group approach. In: ICOT - International Conference on Tourism 2014 25-28 June 2014 Dalian, China.
  • Wassler, P., Wang, S. and Hung, K., 2014. Hospitality and the Asian Paradigm: Understanding Hotel Collaboration in China. In: ICBASS - International Conference on Business and Social Sciences 28-30 March 2014 Tokyo, Japan.
  • Wassler, P. and Hung, K., 2013. Destination Self-congruity: A comparison of brand personifications in Hong Kong. In: China Tourism and China Hotel Branding Forum 2013 15-18 May 2013 Hong Kong.
The data on this page was last updated at 04:08 on March 22, 2018.