Baofu Qu

Baofu Qu

  • bqu at bournemouth dot ac dot uk
  • Research Assistant
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As a PhD researcher in the Department of Media and Journalism, Faculty of Media and Communication at Bournemouth University, my research interests are centred on the intersection of gender, arts, and communication. Prior to BU, I successfully attained an MA in Illustration and a BA (Hons) in Graphic Design from Arts University Bournemouth.

My professional background encompasses a range of experiences. In addition to my role as an Employment Advisor collaborating closely with the National Probation Service in the UK, I have previously held a position at Arts University Bournemouth, where I provided support to Higher Education (HE) students in their academic journey. I have recently undertaken the role of Research Assistant under the supervision of Professor Anna Feigenbaum and Dr Lyle Skains at Bournemouth University, actively contributing to the research project, entitled ‘Strength Training Instructional Project’. My role involves conducting visual investigation on underrepresented bodies and creating illustrated concept sketches aimed at exploring alternative approaches to representing bodies for more inclusive strength training.


My practice-based research, entitled ‘Visualizing Gender Futures: Exploring Gender Diversity and Inclusivity in the Workplace Through Creative Drawings’ and investigates the utilization of creative methodology to explore gender and inclusivity in professional settings. Drawing upon the practice of illustration, my research integrates theorical frameworks concerning gender within diverse academic, social, and cultural contexts. The overarching objective of my investigation is to enhance institutional workplace comprehension and capacity in disseminating knowledge, empowering individuals, and educating employees for greater gender fluidity and equity.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person's work contributes towards the following SDGs:

Gender equality

"Achieve gender equality and empower all women and girls"

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Industry, innovation and infrastructure

"Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation"

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Sustainable cities and communities

"Make cities and human settlements inclusive, safe, resilient and sustainable"

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Partnership for the Goals

"Strengthen the means of implementation and revitalize the Global Partnership for Sustainable Development"

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  • MA in Illustration (Arts University Bournemouth, 2018)
  • BA (Hons) in Graphic Design (Arts University Bournemouth, 2017)
  • BA (Hons) in Communication Design (Hochschule für Gestaltung Schwäbisch Gmünd, 2015)