Persona Cases: A Technique for Grounding Personas
This data was imported from DBLP:
Authors: Faily, S. and Flechais, I.
Editors: Tan, D.S., Amershi, S., Begole, B., Kellogg, W.A. and Tungare, M.
This data was imported from Scopus:
Journal: Conference on Human Factors in Computing Systems - Proceedings
Personas are a popular technique in User-Centered Design, however their validity can be called into question. While the techniques used to developed personas and their integration with other design activities provide some measure of validity, a persona's legitimacy can be threatened by challenging its characteristics. This note presents Persona Cases: personas whose characteristics are both grounded in, and traceable to their originating source of empirical data. This approach builds on the premise that sense-making in qualitative data analysis is an argumentative activity, and aligns concepts associated with a Grounded Theory analysis with recent work on arguing the characteristics of personas. We illustrate this approach using a case study in the Critical Infrastructure Protection domain. Copyright 2011 ACM.
This data was imported from Web of Science (Lite):
Authors: Faily, S., Flechais, I. and ACM
Journal: 29TH ANNUAL CHI CONFERENCE ON HUMAN FACTORS IN COMPUTING SYSTEMS