Telstra on the TV casting couch to trump its telco peers

Authors: Goldsmith, B.

Publisher: The Conversation (AU)

Abstract:

What we used to call television is changing before our eyes.

This week, Telstra announced it will shortly introduce a new streaming video set top box. For a number of reasons, this is a very smart move.

Australia’s largest media and telecommunications company has responded quickly to a series of local developments in a way that seems likely to consolidate its market-leading position. It is targeted at the 70% of Australian households that continue to resist signing up to Foxtel’s pay television service.

https://theconversation.com/telstra-on-the-tv-casting-couch-to-trump-its-telco-peers-45362

Source: Manual