What makes a motorsports event enjoyable? The case of Macau Grand Prix
Authors: Couto, U.S., Lai Tang, W.S. and Boyce, P.
Journal: Journal of Convention and Event Tourism
Volume: 18
Issue: 1
Pages: 26-40
eISSN: 1547-0156
ISSN: 1547-0148
DOI: 10.1080/15470148.2016.1207121
Abstract:This article aims to identify the key product attributes that make a motorsport event enjoyable. Using data collected in the 2010 Macau Grand Prix, a factor analysis was conducted on 15 variables that spectators were asked of their level of agreement to how these elements constitute an enjoyable event. The analysis returned four major variables of a product that spectators believe will make an enjoyable motorsport event, specifically, event amenities, event aesthetics, event ambience, and event tickets. This study contributes to the understanding of event product attributes.
https://eprints.bournemouth.ac.uk/25031/
Source: Scopus
What makes a motorsports event enjoyable? The case of Macau Grand Prix
Authors: Couto, U.S., Tang, W.S.L. and Boyce, P.
Journal: JOURNAL OF CONVENTION & EVENT TOURISM
Volume: 18
Issue: 1
Pages: 26-40
eISSN: 1547-0156
ISSN: 1547-0148
DOI: 10.1080/15470148.2016.1207121
https://eprints.bournemouth.ac.uk/25031/
Source: Web of Science (Lite)
What makes a motorsport event enjoyable? The case of Macau Grand Prix
Authors: Couto, U., Tang, W. and Boyce, P.
Journal: Journal of Convention & Event Tourism
Abstract:This papers aims to identify the key product attributes that make a motorsport event enjoyable. Using data collected in the 2010 Macau Grand Prix (MGP), a factor analysis was conducted on fifteen variables that spectators were asked of their level of agreement to how these elements constitute an enjoyable event. The analysis returned four major variables of a product that spectators believe will make an enjoyable motorsport event, specifically, event amenities, event aesthetics, event ambience and event tickets. This study contributes to the understanding of event product attributes.
Keywords: Macau Grand Prix, motorsports, product attributes, Macau, motorsport events
https://eprints.bournemouth.ac.uk/25031/
Source: Manual
What makes a motorsport event enjoyable? The case of Macau Grand Prix
Authors: Couto, U.S., Tang, W.S.L. and Boyce, P.
Journal: Journal of Convention & Event Tourism
Volume: 18
Issue: 1
Pages: 26-40
ISSN: 1547-0148
Abstract:This papers aims to identify the key product attributes that make a motorsport event enjoyable. Using data collected in the 2010 Macau Grand Prix (MGP), a factor analysis was conducted on fifteen variables that spectators were asked of their level of agreement to how these elements constitute an enjoyable event. The analysis returned four major variables of a product that spectators believe will make an enjoyable motorsport event, specifically, event amenities, event aesthetics, event ambience and event tickets. This study contributes to the understanding of event product attributes. Keywords: Macau Grand Prix, motorsports, product attributes, Macau, motorsport events
https://eprints.bournemouth.ac.uk/25031/
Source: BURO EPrints