You look familiar: How malaysian chinese recognize faces

Authors: Tan, C.B.Y., Stephen, I.D., Whitehead, R. and Sheppard, E.

Journal: PLoS ONE

Volume: 7

Issue: 1

eISSN: 1932-6203

DOI: 10.1371/journal.pone.0029714

Abstract:

East Asian and white Western observers employ different eye movement strategies for a variety of visual processing tasks, including face processing. Recent eye tracking studies on face recognition found that East Asians tend to integrate information holistically by focusing on the nose while white Westerners perceive faces featurally by moving between the eyes and mouth. The current study examines the eye movement strategy that Malaysian Chinese participants employ when recognizing East Asian, white Western, and African faces. Rather than adopting the Eastern or Western fixation pattern, Malaysian Chinese participants use a mixed strategy by focusing on the eyes and nose more than the mouth. The combination of Eastern and Western strategies proved advantageous in participants' ability to recognize East Asian and white Western faces, suggesting that individuals learn to use fixation patterns that are optimized for recognizing the faces with which they are more familiar. © 2012 Tan et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

Source: Scopus

You look familiar: how Malaysian Chinese recognize faces.

Authors: Tan, C.B.Y., Stephen, I.D., Whitehead, R. and Sheppard, E.

Journal: PLoS One

Volume: 7

Issue: 1

Pages: e29714

eISSN: 1932-6203

DOI: 10.1371/journal.pone.0029714

Abstract:

East Asian and white Western observers employ different eye movement strategies for a variety of visual processing tasks, including face processing. Recent eye tracking studies on face recognition found that East Asians tend to integrate information holistically by focusing on the nose while white Westerners perceive faces featurally by moving between the eyes and mouth. The current study examines the eye movement strategy that Malaysian Chinese participants employ when recognizing East Asian, white Western, and African faces. Rather than adopting the Eastern or Western fixation pattern, Malaysian Chinese participants use a mixed strategy by focusing on the eyes and nose more than the mouth. The combination of Eastern and Western strategies proved advantageous in participants' ability to recognize East Asian and white Western faces, suggesting that individuals learn to use fixation patterns that are optimized for recognizing the faces with which they are more familiar.

Source: PubMed

You Look Familiar: How Malaysian Chinese Recognize Faces

Authors: Tan, C.B.Y., Stephen, I.D., Whitehead, R. and Sheppard, E.

Journal: PLOS ONE

Volume: 7

Issue: 1

ISSN: 1932-6203

DOI: 10.1371/journal.pone.0029714

Source: Web of Science (Lite)

You look familiar: how Malaysian Chinese recognize faces.

Authors: Tan, C.B.Y., Stephen, I.D., Whitehead, R. and Sheppard, E.

Journal: PloS one

Volume: 7

Issue: 1

Pages: e29714

eISSN: 1932-6203

ISSN: 1932-6203

DOI: 10.1371/journal.pone.0029714

Abstract:

East Asian and white Western observers employ different eye movement strategies for a variety of visual processing tasks, including face processing. Recent eye tracking studies on face recognition found that East Asians tend to integrate information holistically by focusing on the nose while white Westerners perceive faces featurally by moving between the eyes and mouth. The current study examines the eye movement strategy that Malaysian Chinese participants employ when recognizing East Asian, white Western, and African faces. Rather than adopting the Eastern or Western fixation pattern, Malaysian Chinese participants use a mixed strategy by focusing on the eyes and nose more than the mouth. The combination of Eastern and Western strategies proved advantageous in participants' ability to recognize East Asian and white Western faces, suggesting that individuals learn to use fixation patterns that are optimized for recognizing the faces with which they are more familiar.

Source: Europe PubMed Central