How to use Mixed Methods in Tourism Research

Authors: Mason, P., Augustyn, M. and Seakhoa-King, A.

Pages: 1-192

DOI: 10.4337/9781035314096

Abstract:

Drawing on examples of sequential and concurrent mixed method studies, this innovative book demonstrates how to use mixed methods approaches in tourism research successfully. Peter Mason, Marcjanna Augustyn and Arthur Seakhoa-King bring together insights from expert authors to demonstrate how to conduct mixed methods research and to outline best practice for teaching mixed methods to tourism students.

Source: Scopus