Entitlement: Its role within the marketing of higher education.
Authors: Cownie, F.
Conference: Academy of Marketing Annual Conference
Dates: 4-6 July 2017
https://eprints.bournemouth.ac.uk/30330/
Source: Manual
Entitlement: Its role within the marketing of higher education.
Authors: Cownie, F.
Conference: Academy of Marketing Annual Conference 2017: Freedom Through Marketing: Looking Back, Going Forward
https://eprints.bournemouth.ac.uk/30330/
Source: BURO EPrints