Identifying human desires relative to the integration of mobile devices into automobiles

Authors: Cha, K., Giacomin, J., Lycett, M., Mccullough, F. and Rumbold, D.

Journal: Adjunct Proceedings of the 7th International Conference on Automotive User Interfaces and Interactive Vehicularapplications Automotiveui 2015

Volume: 2015-January

Pages: 142-149

DOI: 10.1145/2799250.2799252

Abstract:

With advanced mobile device technology diversifying the role of the automobile, understanding what people desire in automobiles has become crucial to meet people's expectations. In order to better identify their desires, the human-centred design approach was used in conducting this research. 16 participants comprised from a group of professionals ranging from Baby Boomers to Generation Y and 16 participants from a Generation Z group were interviewed using optimised questions based on a combination of five qualitative research frameworks to probe people's expectations, desires, meanings and metaphors about possible automotive contexts. Nine design themes that refer to the most probable desires for automobiles were derived through thematic analysis and comparison between the two interview groups. The influence of the human-centred design approach on the results and the possible application of the results were discussed.

Source: Scopus