Social Media Return on Investment and Performance Evaluation in the Hotel Industry Context.
Authors: Buhalis, D., Mamalakis, E.
Editors: Tussyadiah, I., Inversini, A.
Journal: ENTER
Publication Date: 2015
Pages: 241-253
Publisher: Springer
ISBN: 978-3-319-14342-2
https://doi.org/10.1007/978-3-319-14343-9
Source: DBLP