An Investigation into the Product Attachment between Athletes and Their Sports Equipment

Authors: Dyer, B.

Journal: Design Journal

Volume: 24

Issue: 2

Pages: 189-206

ISSN: 1460-6925

DOI: 10.1080/14606925.2020.1859167

Abstract:

This study investigated the product/user relationship between a sample of 186 athletes and their racing bicycles. These participants completed a product relationship questionnaire that utilized a five-point Likert scale that investigated five pre-validated determinants of a product/athlete attachment. The questionnaire obtained an internal consistency using Cronbach’s Alpha with a range of 0.73-0.89 of the sub sections. The results of this study achieved generally supportive responses for all five determinants of the product/user attachment. The data therefore supported that a positive product attachment can exist between athletes and this particular form of sporting equipment. By acknowledging that a product attachment can exist–even in the performance orientated biases of a competitive sport, offers the possibility of a new potential form of design-based ergogenics that warrants further exploration in the future.

http://eprints.bournemouth.ac.uk/34695/

Source: Scopus

An Investigation into the Product Attachment between Athletes and Their Sports Equipment

Authors: Dyer, B.

Journal: DESIGN JOURNAL

Volume: 24

Issue: 2

Pages: 189-206

eISSN: 1756-3062

ISSN: 1460-6925

DOI: 10.1080/14606925.2020.1859167

http://eprints.bournemouth.ac.uk/34695/

Source: Web of Science (Lite)

An investigation into the product attachment between athletes and their sports equipment

Authors: Dyer, B.

Journal: The Design Journal

Publisher: Taylor & Francis

ISSN: 1460-6925

Abstract:

This study investigated the product/user relationship between a sample of 186 athletes and their racing bicycles. These participants completed a product relationship questionnaire that utilised a five-point Likert scale that investigated five pre-validated determinants of a product/athlete attachment. The questionnaire obtained an internal consistency using Cronbach’s Alpha with a range of 0.73-0.89 of the sub sections. The results of this study achieved generally supportive responses for all five determinants of the product/user attachment. The data therefore supported that a positive product attachment can exist between athletes and this particular form of sporting equipment. By acknowledging that a product attachment can exist – even in the performance orientated biases of a competitive sport, offers the possibility of a new potential form of design-based ergogenics that warrants further exploration in the future.

http://eprints.bournemouth.ac.uk/34695/

Source: Manual

An investigation into the product attachment between athletes and their sports equipment

Authors: Dyer, B.T.J.

Journal: Design Journal

Volume: 24

Issue: 2

Pages: 189-206

ISSN: 1460-6925

Abstract:

This study investigated the product/user relationship between a sample of 186 athletes and their racing bicycles. These participants completed a product relationship questionnaire that utilised a five-point Likert scale that investigated five pre-validated determinants of a product/athlete attachment. The questionnaire obtained an internal consistency using Cronbach’s Alpha with a range of 0.73-0.89 of the sub sections. The results of this study achieved generally supportive responses for all five determinants of the product/user attachment. The data therefore supported that a positive product attachment can exist between athletes and this particular form of sporting equipment. By acknowledging that a product attachment can exist – even in the performance orientated biases of a competitive sport, offers the possibility of a new potential form of design-based ergogenics that warrants further exploration in the future.

http://eprints.bournemouth.ac.uk/34695/

Source: BURO EPrints