A study into the role of corporate social responsibility within the computer games industry

This source preferred by Martyn Polkinghorne

Authors: Polkinghorne, M. and Anderson, J.

Publisher: Bournemouth University

Place of Publication: Poole, UK

ISBN: 978-1-85899-288-4

The computer games industry is growing exponentially, with new firms entering the market on a daily basis. Increased competition in the industry has led to a number of differentiation-strategies being applied including Corporate Social Responsibility.

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