Marketing Mix
Authors: O'Sullivan, H. and Ngugi, I.
Publisher: In: Buhalis, D., ed. Encyclopaedia of Tourism Management and Marketing. Cheltenham: Edward Elgar Publishing, 2021
Source: Manual
Authors: O'Sullivan, H. and Ngugi, I.
Publisher: In: Buhalis, D., ed. Encyclopaedia of Tourism Management and Marketing. Cheltenham: Edward Elgar Publishing, 2021
Source: Manual