Guljira Manimont

Dr Guljira Manimont

  • Lecturer in Business and Management (Marketing, Strategy and Innovation)
  • Dorset House D207, Talbot Campus, Fern Barrow, Poole, BH12 5BB
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Biography

Dr Guljira Manimont is a Lecturer in Business and Management in the Department of Marketing, Strategy and Innovation at the Bournemouth University. She has been based in the department since moving from Australia where she completed her PhD in Marketing from Queensland University of Technology (QUT). She previously held both teaching and research roles at QUT Business School and Creative Industries Faculty (Industrial Design). Dr Guljira received her MSc in International Marketing (specialising in Customer Management) from the University of Strathclyde and Bbus in Hospitality Management from James Cook University Australia.

As a food Instagramer (@foodietheorist)/photographer turned destination marketing researcher, Dr Guljira is passionate in her belief that images shape the way people understand and act upon, and this has sparked her research interests in rethinking about images utilised for creating the attractiveness of culinary places in the social media environment. She has presented her research internationally and published in high ranking journals, including Tourism Recreation Research and Heliyon...

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Favourites

Journal Articles

Profile of Teaching PG

  • Integrated Marketing Communications
  • Sustainability and social marketing

Profile of Teaching UG

  • Digital Marketing Fundamentals
  • Global Business Environment
  • Marketing Fundamentals
  • Branding and Integrated Communications

Grants

  • Exploring the role of food photos in culinary destination attractiveness: a case of Dorset and Hampshire, UK (BU ACORN Fund (Acceleration Of Research & Networking), 01 Feb 2022). Completed

Conference Presentations

  • The Australian and New Zealand Marketing Academy (ANZMAC), Regulatory Mode and Acceptance of Online Recommendations, 05 Dec 2022, Perth, Western Australia
  • The 5th International Conference on Destination Branding and Marketing, Factors affecting the perceived effectiveness of Australian destination marketing organisation (DMO) websites – a case of Chinese, South Korean and Indian international students in Australia., 12 Dec 2014, Macao, China

Qualifications

  • PhD in Marketing (Queensland University of Technology, Australia, 2020)
  • MSc in International Marketing (University of Strathclyde, Scotland, 2013)
  • Bbus in Hospitality Management (James Cook University, Australia, 2011)

Memberships

  • The Higher Education Academy, Associate Fellow (2021-),