Development of an integrated e-marketing & IT strategy – a knowledge transfer case study
Authors: Cownie, F., Milton, P., Polkinghorne, M.
Publication Date: 01/12/2008
Publisher: Bournemouth University
Place of Publication: Bournemouth, England, UK
ISBN: 9781858992662
Source: Manual
Preferred by: Fiona Cownie and Martyn Polkinghorne