Development of an integrated e-marketing & IT strategy – a knowledge transfer case study

This source preferred by Fiona Cownie and Martyn Polkinghorne

Authors: Cownie, F., Milton, P. and Polkinghorne, M.

Publisher: Bournemouth University

Place of Publication: Bournemouth, England, UK

ISBN: 9781858992662

The data on this page was last updated at 05:16 on April 4, 2020.