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Biography

Dr Daniel Lock is the Deputy Head of the Department of Sport and Event Management at Bournemouth University. He is also an Adjunct Associate Professor in Sport Management at Griffith University in Queensland, Australia.

Daniel is a thought leader in relation to the social psychology of sport spectatorship and participation. He has made a range of theoretical and applied contributions to existing understanding of sport consumption and organisational legitimacy. These contributions have featured in a range of journals, including: Psychology and Marketing, the Journal of Aging and Health, Journal of Consumer Behaviour, Performance Enhancement and Health, European Sport Management Quarterly, Leisure Sciences, and International Journal of Sport Policy and Politics. Specifically, his research addresses

(1) The influence of social identities on consumer and participant behaviour. Daniel is currently keen to recruit PhD students with a research interest in the social identity of consuming national sporting teams, and the leadership of dysfunctional sporting identities (e.g., ownership of British football clubs)...

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Favourites

  • Kunkel, T., Lock, D. and Doyle, J.P., 2021. Gamification via mobile applications: A longitudinal examination of its impact on attitudinal loyalty and behavior toward a core service. Psychology and Marketing, 38 (6), 948-964.
  • Read, D., Skinner, J., Lock, D. and Smith, A.C.T., 2021. Wada, the World Anti-Doping Agency A Multi-Level Legitimacy Analysis. Routledge.
  • Lock, D. and Heere, B., 2017. Identity crisis: a theoretical analysis of ‘team identification’ research. European Sport Management Quarterly, 1-23.
  • Lock, D.J. and Funk, D.C., 2016. The Multiple In-group Identity Framework. Sport Management Review, 19 (2), 85-96.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person's work contributes towards the following SDGs:

Good health and well-being

"Ensure healthy lives and promote well-being for all at all ages"

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Reduced inequalities

"Reduce inequality within and among countries"

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Journal Articles

  • Heere, B., Lock, D. and Cooper, D., 2024. Brand community formation in service management: lessons from the sport industry. Journal of Service Management, 35 (1), 71-88.
  • Inoue, Y., Lock, D., Sato, M., Aizawa, K., Mikura, A., Kohno, N. and Ogasawara, E., 2024. What explains the well-being benefits of physical activity? A mixed-methods analysis of the roles of participation frequency and social identification. Social Science and Medicine, 340.
  • Read, D., Skinner, J., Lock, D. and Houlihan, B., 2023. Field-configuring events as temporary sites for institutional change in sport: a case study of the Lausanne conference on anti-doping. European Sport Management Quarterly, 23 (1), 227-249.
  • Kunkel, T., Hayduk, T. and Lock, D., 2023. Push it real good: the effects of push notifications promoting motivational affordances on consumer behavior in a gamified mobile app. European Journal of Marketing.
  • Lock, D., Delia, E., Inoue, Y. and Gillooly, L., 2023. Success interrupted: exploring how supporters interpret their team's success in a postponed competition. European Sport Management Quarterly.
  • Read, D., Skinner, J., Smith, A.C.T., Lock, D. and Stanic, M., 2023. The challenges of harmonising anti-doping policy implementation. Sport Management Review.
  • Read, D. and Lock, D., 2022. Image Repair Using Social Identity Leadership: An Exploratory Analysis of the National Football League's Response to the National Anthem Protests. Journal of Sport Management, 36 (6), 587-599.
  • Delia, E.B., Melton, E.N., Sveinson, K., Cunningham, G.B. and Lock, D., 2022. Understanding the Lack of Diversity in Sport Consumer Behavior Research. Journal of Sport Management, 36 (3), 265-276.
  • Fujak, H., Frawley, S., Lock, D. and Adair, D., 2022. Consumer behaviour toward a new league and teams: television audiences as a measure of market acceptance. European Sport Management Quarterly, 22 (2), 161-181.
  • Inoue, Y., Lock, D., Gillooly, L., Shipway, R. and Swanson, S., 2022. The organizational identification and well-being framework: theorizing about how sport organizations contribute to crisis response and recovery. Sport Management Review, 25 (1), 1-30.
  • Inoue, Y., Lock, D., Sato, M. and Funk, D.C., 2022. Psychological processes connecting team identification and social well-being for middle-aged and older adults: moderated mediation of subjective and objective on-field performance. Sport Management Review, 25 (2), 207-233.
  • Kunkel, T., Lock, D. and Doyle, J.P., 2021. Gamification via mobile applications: A longitudinal examination of its impact on attitudinal loyalty and behavior toward a core service. Psychology and Marketing, 38 (6), 948-964.
  • Inoue, Y., Wann, D.L., Lock, D., Sato, M., Moore, C. and Funk, D.C., 2020. Enhancing Older Adults’ Sense of Belonging and Subjective Well-Being Through Sport Game Attendance, Team Identification, and Emotional Support. Journal of Aging and Health, 32 (7-8), 530-542.
  • Read, D., Skinner, J., Lock, D. and Houlihan, B., 2020. Balancing mission creep, means, effectiveness and legitimacy at the World Anti-Doping Agency. Performance Enhancement and Health, 8 (2-3).
  • Kavanagh, E., Adams, A., Lock, D., Stewart, C. and Cleland, J., 2020. Managing abuse in sport: An introduction to the special issue. Sport Management Review, 23 (1), 1-7.
  • Read, D., Skinner, J., Lock, D. and Houlihan, B., 2019. Legitimacy driven change at the World Anti-Doping Agency. International Journal of Sport Policy and Politics, 11 (2), 233-245.
  • Filo, K., Lock, D., Sherry, E. and Quang Huynh, H., 2018. ‘You belonged to something’: exploring how fundraising teams add to the social leverage of events. European Sport Management Quarterly, 18 (2), 216-236.
  • Cunningham, G.B., Fairley, S., Ferkins, L., Kerwin, S., Lock, D., Shaw, S. and Wicker, P., 2018. eSport: Construct specifications and implications for sport management. Sport Management Review, 21 (1), 1-6.
  • Kunkel, T., Funk, D.C. and Lock, D., 2017. The effect of league brand on the relationship between the team brand and behavioral intentions: A formative approach examining brand associations and brand relationships. Journal of Sport Management, 31 (4), 317-332.
  • Lock, D. and Heere, B., 2017. Identity crisis: a theoretical analysis of ‘team identification’ research. European Sport Management Quarterly, 1-23.
  • Doyle, J.P., Lock, D., Funk, D.C., Filo, K. and McDonald, H., 2017. ‘I was there from the start’: The identity-maintenance strategies used by fans to combat the threat of losing. Sport Management Review, 20 (2), 184-197.
  • Darcy, S., Lock, D. and Taylor, T., 2017. Enabling Inclusive Sport Participation: Effects of Disability and Support Needs on Constraints to Sport Participation. Leisure Sciences, 39 (1), 20-41.
  • Doyle, J.P., Filo, K., Lock, D., Funk, D.C. and McDonald, H., 2016. Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption. Sport Management Review, 19 (5), 506-519.
  • Lock, D.J. and Funk, D.C., 2016. The Multiple In-group Identity Framework. Sport Management Review, 19 (2), 85-96.
  • Harding, J., Lock, D. and Toohey, K., 2016. A social identity analysis of technological innovation in an action sport: judging elite half-pipe snowboarding. European Sport Management Quarterly, 16 (2), 214-232.
  • Funk, D., Lock, D., Karg, A. and Pritchard, M., 2016. Sport consumer behavior research: Improving our game. Journal of Sport Management, 30 (2), 113-116.
  • Mcdonald, H., Leckie, C., Karg, A., Zubcevic-Basic, N. and Lock, D., 2016. Segmenting initial fans of a new team: A taxonomy of sport early adopters. Journal of Consumer Behaviour, 15, 136-148.
  • Filo, K., Lock, D. and Karg, A., 2015. Sport and social media research: A review. Sport Management Review, 18 (2), 166-181.
  • Lock, D., Filo, K., Kunkel, T. and Skinner, J.L., 2015. The development of a framework to capture perceptions of sport organizations legitimacy. Journal of Sport Management, 29 (4), 362-379.
  • Lock, D., Funk, D.C., Doyle, J.P. and McDonald, H., 2014. Examining the longitudinal structure, stability, and dimensional interrelationships of team identification. Journal of Sport Management, 28 (2), 119-135.
  • Lock, D., Filo, K., Kunkel, T. and Skinner, J., 2013. Thinking about the same things differently: Examining perceptions of a non-profit community sport organisation. Sport Management Review, 16 (4), 438-450.
  • Lock, D. and Filo, K., 2012. The downside of being irrelevant and aloof: Exploring why individuals do not attend sport. Sport Management Review, 15 (2), 187-199.
  • Lock, D., Taylor, T., Funk, D. and Darcy, S., 2012. Exploring the development of team identification. Journal of Sport Management, 26 (4), 283-294.
  • Lock, D., Taylor, T. and Darcy, S., 2011. In the absence of achievement: The formation of new team identification. European Sport Management Quarterly, 11 (2), 171-192.
  • McDonald, H., Karg, A.J. and Lock, D., 2010. Leveraging fans' global football allegiances to build domestic league support. Asia Pacific Journal of Marketing and Logistics, 22 (1), 67-89.
  • Taylor, T., Lock, D. and Darcy, S., 2009. The Janus face of diversity in Australian sport. Sport in Society, 12 (7), 861-875.
  • Lock, D., Darcy, S. and Taylor, T., 2009. Starting with a clean slate: An analysis of member identification with a new sports team. Sport Management Review, 12 (1), 15-25.
  • Lock, D., 2009. Fan perspectives of change in the A-League. Soccer and Society, 10 (1), 109-123.

Books

  • Read, D., Skinner, J., Lock, D. and Smith, A.C.T., 2021. Wada, the World Anti-Doping Agency A Multi-Level Legitimacy Analysis. Routledge.
  • Frawley, S., Misener, L., Lock, D. and Schulenkorf, N., 2019. Global sport leadership.

Chapters

  • Lock, D. and Adams, A., 2022. Learners and learning in the global industry of sport management. In: Rayner, M. and Webb, T., eds. Sport Management Education: Global Perspectives and Implications for Practice. Routledge.
  • Lock, D. and Reghunathan, A., 2022. COVID-19 and Sports Consumption. Routledge Handbook of Sport and COVID-19. 131-140.
  • Karg, A. and Lock, D., 2016. New media development and strategies for sport mega-events: The Olympic Games and the Football World Cup. Managing Sport Mega-Events. 121-138.
  • Lock, D., 2016. Applying team identity theory. 223-224.
  • Lock, D., 2015. The implications of “Sports teams and their communities” for my research in sport management. In: Cunningham, G., Fink, J. and Doherty, A., eds. Routledge Handbook of Theory in Sport Management. London: Routledge.
  • Karg, A. and Lock, D., 2014. Using new media to engage consumers at the football world cup. Managing the Football World Cup. 25-46.
  • Funk, D.C. and Lock, D., 2013. Sport consumer attitudes: Formation, function, and effects on information processing. Leveraging Brands in Sport Business. 37-50.
  • McGraw, P., Taylor, T. and Lock, D., 2011. Theoretical approaches and practical strategies for change management. In: Robinson, L., Bodet, G., Downward, P. and Chelladurai, P., eds. Routledge handbook of sport management. London: Routledge, 116-134.
  • Lock, D., 2009. Fan Perspectives of Change in the A-League. In: Hallinan, C. and Hughson, J., eds. The Containment of Soccer in Australia. London: Routledge, 251-287.
  • Lock, D., Taylor, T. and Darcy, S., 2008. Soccer and social capital in Australia: Social networks in transition. Sport and Social Capital. 317-338.
  • Lock, D., Taylor, T. and Darcy, S., 2008. Soccer and social capital in Australia: Social networks in transition. Sport and Social Capital. 317-338.

Conferences

  • Reghunathan, A. and Lock, D., 2022. Can a Modified Sport Drive the Consumption of its Parent Sport? In: European Association for Sport Management 5-8 September 2022 Innsbruck, Austria.
  • Inoue, Y., Lock, D., Gillooly, L., Shipway, R. and Swanson, S., 2021. The Organizational Identification and Well-being Framework: Theorizing the Contribution of Sport Organizations in Times of Crisis. In: North American Society for Sport Management 7 July-9 April 2021 Virtual.
  • Thomson, T., Lock, D. and Jones, I., 2018. Team success, club growth, and long-term supporter identity threat. In: European Academy of Sport Management 5-9 September 2018 Malmo, Sweden. Yes!.
  • Read, D., Skinner, J., Lock, D. and Houlihan, B., 2018. A Multi-Level Legitimacy Analysis Of The World Anti-Doping Agency. In: European Academy of Sport Management 5-9 September 2018 Malmo, Sweden.
  • Heere, B. and Lock, D., 2017. The measurement of team identification: What we did wrong and are still trying to fix. In: North American Association for Sports Management 31 May-1 July 2017 Denver, Colorado.
  • Lock, D. and Heere, B., 2016. Team identification research: Searching for an identity. In: European Academy for Sport Management 7-10 September 2016 Warsaw, Poland.
  • Filo, K., Lock, D. and Sherry, E., 2016. ‘You belonged to something’: The social leverage of sport events within fundraising teams. In: European Academy for Sport Management 7-10 September 2016 Warsaw, Poland.
  • Lock, D., Filo, K. and Sherry, E., 2015. Balancing personal and collective interests: An exploration of physical activity outcomes from charity sport event participation. In: European Academy of Sport Management 16-19 September 2015 Dublin, Ireland.
  • Lock, D., 2014. The role of subgroup identification for sport consumers. In: North American Society of Sport Management 28-31 May 2014 Pittsburgh, U.S..
  • Lock, D., 2013. The activation and abstractions of team identification. In: Sport Management Association of Australian and New Zealand 28-29 November 2013 Dunedin, New Zealand..
  • Lock, D., Filo, K. and Kunkel, T., 2013. Managing perceptions of legitimacy in non-profit community sport organisations. In: European Academy of Sport Management 18-21 September 2013 Istanbul, Turkey.
  • McDonald, H., Funk, D., Karg, A., Lock, D. and Filo, K., 2013. Evaluating new perspectives on fan engagement and development. In: North American Society of Sport Management 28 May-1 June 2013 Austin, U.S..
  • Lock, D., Filo, K., Skinner, J. and Kunkel, T., 2012. Love, hate or blah: Exploring perceptions of a ‘semi-pro’ sport organization’s values, characteristics, and practices. In: North American Society of Sport Management 22-26 May 2012 Seattle, U.S..
  • Harding, J., Lock, D. and Toohey, K., 2011. The impact of technology on snowboard jumping. In: Sport Management Association of Australian and New Zealand 23-25 November 2011 Melbourne, Australia.
  • Lock, D. and Filo, K., 2011. Why I don't go: An exploration into the neutral and negative attitudes preventing attendance. In: Sport Management Association of Australian and New Zealand 23-25 November 2011 Melbourne, Australia.
  • Lock, D., 2010. Conceptualising new team identification. In: European Association of Sport Management 15-17 September 2010 Prague, Czech Republic.
  • Lock, D., 2009. The development of new team identification: A Case Study of Sydney FC. In: Sport Management Association of Australian and New Zealand 26-28 November 2009 Gold Coast, Australia.
  • Lock, D., 2008. In hope of déjà vu: Validating the sports spectator identity scale with fans of a new sport team. In: Sport Management Association of Australian and New Zealand 27-29 November 2008 Fremantle, Australia.

Reports

  • Parry, K.D., Kavanagh, E., Lock, D. and Muller, J., 2021. Diversity and Inclusion within the Vitality Netball Superleague: A report prepared for the Netball Players’ Association. Bournemouth: Bournemouth University.
  • Darcy, S., Taylor, T., Murphy, A., Lock, D. and Sherry, R., 2011. Participation and non-participation of people with disability in sport and active recreation. Canberra: Australian Sports Comission.

Internet Publications

PhD Students

  • Claire Hannah-Russel, 2023. Evaluating the use of Stormbreaks in primary school education, (In progress)
  • Paul Boyce, 2025. A social identity analysis of student transitions into final year university education., (In progress)
  • Dania Alnatour, 2026. A social identity analysis of customer to customer value co-creation in exercise contexts., (On hold)
  • Hung Huynh Quang, 2017. The influence of social and cultural context on sport consumer motivation
  • Daniel Read, 2019. Exploring the legitimacy of the World Anti Doping Authority
  • Dania Alnatour. A social identity approach to the leadership of value co-creation in exercise groups
  • Michael Barry. Investigating how nested identities shape organisational identification and satisfaction

Profile of Teaching PG

  • Sport Business Analytics
  • Sport Business Analytics

Profile of Teaching UG

  • Consumer Cultures for Sport
  • Sport Management
  • Sport Marketing
  • Sport Development Systems
  • Introduction to Research Methods
  • Consuming sport
  • Sport Business Analytics

Invited Lectures

  • Australia's sport industry, Coventry University, 07 Nov 2016 more

Grants

  • An investigation into staff perceptions concerning the legitimacy of anti-doping policy implementation in regional anti-doping organisations. World Anti-Doping Agency (World Anti-Doping Agency, 01 Oct 2020). In Progress
  • The role of the workforce on the participation and nonparticipation of members of the LGBT+ community in Hampshire (Energise Me, 02 Sep 2019). Awarded
  • A systems evaluation of the Active Ageing project in Dorset (Active Dorset, 19 Oct 2018). Awarded
  • Youth leadership in the Stormbreak project (Osteotec, 23 Sep 2018). Awarded
  • A Comparison of Sport Event Participation Outcomes across Qatar and Australia (Qatar National Research Foundation, 04 Jul 2016). Awarded
  • A facility needs assessment for basketball in Queensland (Basketball Queensland, 01 Jan 2013). Completed
  • The social and economic value of basketball in Queensland (Griffith University Industry Grant Scheme, 01 Jan 2013). Completed
  • Examining the influence of subgroup membership on team identification (New Research Grant: Griffith Business School, 01 Jan 2013). Completed
  • Measuring the economic value of social capital in sport (Australian Sports Commission and Griffith Business School, 01 Jan 2013). In Progress
  • Sport and Active Recreation: Disability Participation and Non Participation Study (Australian Sports Commission, 01 Jan 2009). Completed
  • The cost of delivering community sport (New South Wales Department of Sport & Recreation., 01 Jan 2009). Completed
  • Developing a viable organisational structure for BOXTAG (CSIRO, 01 Jan 2009). Completed
  • Sport fan social identity: The development of Sydney FC's support community (UTS Business School, 01 Jan 2006). Completed

External Responsibilities

  • Active Dorset, Board Member (2018-)
  • Sport Management Review, Associate Editor (2017-), https://www.elsevier.com/journals/sport-management-review/1441-3523/editorial-board
  • Loughborough University, External Examiner: MSc Sport Management (2017-2020)
  • Journal of Sport Management, Editorial Board Member (2017-)
  • Loughborough University London, External Examiner: MSc. Sport Digital (2017-2020)
  • European Sport Management Quarterly, Editorial Board Member (2016-)
  • Sport and Entertainment Review, Editorial Board Member (2015-)

Internal Responsibilities

  • Deputy Head of Department, Department of Sport and Even Management

Public Engagement & Outreach Activities

  • Sport fandom as a tool to reduce social isolation for older adults (15 Apr 2018-18 Apr 2018)

Qualifications

  • PhD in Management (University of Technology, Sydney, 2009)
  • MA in Sport Development and Coaching (University of Wales, 2003)
  • BSc (Hons) in Sport Development and Coaching (University of Wales, 2002)

Honours

  • Best Reviewer Award (European Academy of Sport Management, 2016)
  • Fellowship (Higher Education Academy, 2016)
  • New Researcher Award (European Academy of Sport Management, 2010)
  • Ph.D Thesis Award Winner. (Sport Management Association of Australian and New Zealand, 2009)

Memberships

  • European Sport Management Quarterly, Editorial Board & Member,
  • North American Association of Sport Management, Member,
  • Sport & Entertainment Review, Editorial Board Member,
  • Sport Management Association of Australia and New Zealand, Member,