Dr Peter Erdelyi
- Principal Academic
- Dorset House D142, Talbot Campus, Fern Barrow, Poole, BH12 5BB
Biography
Dr Péter Erdélyi is Principal Academic in the Department of Marketing, Strategy & Innovation at Bournemouth University Business School. He holds a PhD from the London School of Economics and Political Science, an MBA from IESE Business School in Barcelona, and an MA from the State University of New York at Binghamton (as Fulbright Scholar). He has extensive higher education teaching experience acquired in the USA, Taiwan, Slovakia, and the UK. Previously he held positions as Deputy Head of Department, Lecturer and Senior Lecturer in Strategy and Marketing, and roles as interim Head of Education & Professional Practice and Programme Leader for Master's programmes. He has also worked on various finance, technology, and marketing-related projects at or with several global corporations, including Goldman Sachs, Ford Motor Co., NIKE, and Intuit Inc., as well as with several micro-enterprises in e-commerce and entrepreneurial education. Péter has served as external examiner or external panel member at postgraduate and executive programme validation events in the UK and internationally.
Research
I am interested in the social study of markets, innovation, and technology. For my PhD, I used actor-network theory (ANT) to study entrepreneurs' valuation practices and the market mechanisms involved in the emergence of e-commerce. More broadly speaking, I am interested in the relationships between innovation, entrepreneurship, technology, and the contemporary market economy. I draw on the work of Joseph Schumpeter, Martin Heidegger, and Bruno Latour for my conceptual and methodological toolbox. I am inspired by the continuities and tensions between Heidegger and Latour when it comes to the role of technology in modernity. I have supervised doctoral students in the areas of entrepreneurship, small business management, and collaboration, in both developed and developing country contexts. So far I have supervised 3 PhD students to completion, who have gone on to be successfully employed as university lecturers or researchers. I am also an internal and external PhD examiner. I welcome inquiries from prospective PhD applicants interested in conducting qualitative research in the above areas.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person's work contributes towards the following SDGs:
Quality education
"Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all"
Decent work and economic growth
"Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all"
