Dr Lingling Wei
- 01202 968751
- lwei at bournemouth dot ac dot uk
- http://orcid.org/0000-0003-1479-9004
- Senior Lecturer In Business Law
- Weymouth House W404, Talbot Campus, Fern Barrow, Poole, BH12 5BB
Biography
My teaching and research areas are Intellectual Property (IP) and cyber law. For IP law, I specialise in trade mark and design law. I have practice experience in trade mark sector in both China and the UK. My PhD research on the Legal Regulation of Ambush Marketing (completed in 2008) discussed about the brand protection of mega sporting events. My academic activities engage stakeholders in industry and policy making sector. Parallel to IP law, my research in cyber law area focuses more on the data protection and platform regulation. In my passionate pursuit of knowledge about new technology such as AI, I am keen to gain the insight of the impact the new technology creates on the public, and of the current and potential legal response to it.
Journal Articles
- Erickson, K., Wei, L., 2015. Intellectual property enclosure and economic discourse in the 2012 London Olympic Games. Media Culture and Society, 37 (3), 409-421.
- Wei, L., 2015. Questions of Translation and Dilution –the CJEU rules on Similarity between GOLDEN BALLS and BALLON D’OR. European Intellectual Property Review, 37 (4), 251-255.
- Kretschmer, M., Wei, L., 2004. Ambush Marketing: A Study of Strategies and Legal Responses. International Sports Law Review Pandektis, 5, 456-468.
Chapters
- Xu, L., de Vrieze, P., Wei, L., 2014. Supporting interoperability of virtual factories. 510-517.
- Soetendorp, R., Wei, L., 2011. Intellectual property education in China. In: Reuvid, J., eds. Business Insights: China - Managing Risk. Kogan Page.
Profile of Teaching PG
- Cyber Law (unit leader); International and Comparative IP Law (Unit leader); Trade Mark and Copyright (PG Cert IP); Contemporary IP issues
Profile of Teaching UG
- Intellectual Property Law
Grants
- A Review of the Intellectual Property Enforcement Landscape in the UK (UK Intellectual Property Office, 01 Feb 2018). Completed
- Regulating Internet Intermediaries in China: Legal and Empirical Evidence for Better Policy Making. (AHRC, 15 Mar 2016). In Progress
Conference Presentations
- 11th World Intellectual Property Office, Advanced Intellectual Property Research Seminar, Geneva, Switzerland
- the Academy of Marketing 3rd B2B Marketing Colloquium, Paris
- annual conference for European Policy for Intellectual Property, Brussels
Qualifications
- CopyrightX certificate in copyright law (Harvard University, 2015)
- PhD in The Legal Regulation of Ambush Marketing (Bournemouth University, 2008)
- PhD in Legal regulation of Ambush Marketing (2008)
- LLM in Intellectual Property Law (Bournemouth University, 2003)
- registered trade mark attorney of China in trade mark (Trade Mark office of China, 1998)
Memberships
- Society of Legal Scholars of UK, Member (2009-),
- UK Chartered Institute of Trade Mark Attorneys, associate member (2009-2011),