Manuela Picariello

Dr Manuela Picariello

  • mpicariello at bournemouth dot ac dot uk
  • Senior Lecturer in Sport & Event Management
  • DH
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Dr Manuela Picariello is a Lecturer and Programme Leader (BSc Sport Management) in the Department of Sport and Event Management at Bournemouth University. Her main areas of research focus on mentoring for women and minorities, corporate social responsibility, sustainability, within organizations in US and internationally. She recently added human brands and sport for development to her research interests.

She was born in Avellino, Italy. She attended University of Napoli, Federico II, in Italy, where she earned a bachelor’s degree in Management Engineering while pursuing a basketball career in the Italian minor leagues. In 2013 she earned her Ph.D. in Management Engineering with a concentration on Sport Management. During her doctoral studies in San Marino, she has been a visiting scholar for the University of Tennessee, Knoxville.

She moved to Knoxville in 2014 to earn her second doctoral degree in Sport Studies from the University of Tennessee and pursue the academic career in the U.S. She finished her second Ph.D...



Dr Picariello's main areas of research focus on mentoring for women and minorities, governance, social and environmental sustainability, within organizations in US and internationally. She recently added branding for female athletes and social sustainability to her research interests.

The branding piece came as she was looking at gender pay gap and got interested on the differences between female and male athlete endorsement deals.

Regarding social sustainability, she was lucky to meet on her professional journey an incredible team that is doing amazing things using sport as a social inclusion tool in a community very close to her hometown in Italy. She does believe in research projects that have a real-world impact to improve our communities.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person's work contributes towards the following SDGs:

Gender equality

"Achieve gender equality and empower all women and girls"

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Reduced inequalities

"Reduce inequality within and among countries"

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Sustainable cities and communities

"Make cities and human settlements inclusive, safe, resilient and sustainable"

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Peace, justice and strong institutions

"Promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels"

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Journal Articles

  • Picariello, M., 2020. The Role of Mentoring in Leadership Development: A Qualitative Study of Upper Administration Women in the National Basketball Association. Journal of Global Sport Management.
  • Picariello, M., Waller, S., Wozencroft, A., Scott, J.L. and Shaw, S., 2020. An exploratory study of the occupational mobility patterns of African American women working in public sector parks and recreation organizations in the United States. Managing Sport and Leisure.
  • Picariello, M. and Waller, S.N., 2016. The importance of role modeling in mentoring women: Lessons from Pat Summitt legacy. Physical Culture and Sport : Studies and Research, 71 (1).
  • Picariello, M. and Angelle, P., 2016. A woman? Really? Issues of diversity in hiring decisions. Case Studies in Sport Management, 5 (1).
  • Picariello, M., Trendafilova, S. and McCullough, B., 2016. Legitimizing sustainability efforts through strategic partnerships. Sport & Entertainment Review.
  • Picariello, M., Trendafilova, S., McCullough, B., Pfahl, M., Nguyen, S.N. and Casper, J., 2014. Environmental sustainability in sport: Current state and future trends. Global Journal on Advances Pure and Applied Sciences.


  • PhD in Kinesiology and Sport Studies (University of Tennessee - Knoxville, 2017)
  • PhD in Management Engineering (University of San Marino, 2013)
  • MSc in Sport Management (University of San Marino, 2010)
  • BSc (Hons) in Management Engineering (Universita' di Napoli - Federico II, 2008)