Michael Sunderland

Michael Sunderland

  • 01202 965394
  • msunderland at bournemouth dot ac dot uk
  • Senior Lecturer In Multimedia Journalism
  • WH
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I am a Senior Lecturer in the Department of Communication and Journalism and Programme Leader of MA Multimedia Journalism. My research focuses on crisis reporting and how the media is harnessed as a tool for social and political change.

Before moving into academia, I worked as a journalist, specialising in international affairs. I was a producer and reporter on Sky's World News programme and later a freelance video journalist covering East and Central Africa. I’ve spent much of my career in Africa, both as a journalist and during two stints managing media relations for Save the Children. My news content has been used by, amongst others, Sky News, BBC News, ITV News, Associated Press, Voice of America, Reuters, Al Jazeera, and France 24.

I maintain close links to the non-profit sector and currently serve as a Director on the board of Avaaz Campaigns UK. I also mentor disability rights activists in East Africa.

Journal Articles



  • Sunderland, M., 2022. Exploring the key forces controlling media coverage of humanitarian crises in East, West and Central Africa. In: 2022 ECREA Conference 19-22 October 2022 Aarhus, Denmark.



Profile of Teaching PG

  • Digital Journalism
  • Multimedia Reporting Skills
  • Documentary Journalism
  • Journalism in Global Contexts

Profile of Teaching UG

  • Video Journalism
  • Broadcast Journalism
  • Major Multimedia Projects
  • Converged Journalism
  • Dissertations


  • Developing Capacity for Youth Disability Advocacy through Networking in East Africa (Arts and Humanities Research Council, 01 Feb 2023). Awarded
  • AFTERCAB (Global Challenges Research Fund, 01 Jan 2020). Completed

External Responsibilities

  • Nottingham Trent University, External Examiner (2022-)
  • Avaaz Campaigns UK, Director (2021-)

Social Media Links