Dr Miguel Moital
- 01202 966674
- mmoital at bournemouth dot ac dot uk
- http://orcid.org/0000-0002-1980-3589
- Principal Academic
- Dorset House D117, Talbot Campus, Fern Barrow, Poole, BH12 5BB
Biography
Miguel is a Principal Academic in Events Management in the Department of Sport & Events Management, Bournemouth University Business School.
His University education took place in Portugal and the UK. He has completed a BA in Tour Operating Management and PG Dip in Tourism Management in Portugal, where he also worked in higher education for 10 years before I joined BU. His PhD (Bournemouth University) was sponsored by the Portuguese Tourism Board and focused on the adoption of e-commerce in the purchasing of leisure travel by consumers.
Miguel has been at Bournemouth University since 2006, and he currently lectures one Foundation Year unit (Academic & Professional Practice) and three undergraduate units (Creativity & Innovation in Events, Consumer Psychology for Events, and International Event Management). He also supervises a number of UG and PG dissertations, a job which he loves doing. He has supervised 5 PhDs to completion.
In line with his passion of supervising students, in 2020 Miguel launched the Dissertation Academy YouTube Channel where he shares unique tips & tools to help students from across the world to write better dissertations & theses... His thought leadership in creating tips and tools to help students write better dissertations has resulted in multiple invitations to deliver dissertation writing workshops and keynotes from across the world.
He has established thought leadership in the field of consumer psychology and marketing research applied to events, tourism & hospitality. Miguel has published more than 30 refereed journal articles in journals like including Tourism Management, the International Journal of Contemporary Hospitality Management, Psychology & Marketing, Journal of Service Management, Sport Management Review, The Service Industries Journal, Event Management and the International Journal of Festival & Event Management. He has also presented more than 30 papers in international conferences. One of his papers on consumer behaviour in tourism has been referenced almost 1000 times and has been viewed on the publisher’s webpage over 320.000 times.
He is a fellow of the Higher Education Academy and since completing his PGCert in Academic Practice (BU, 2007), he has introduced a number of innovations in his teaching practice. Two of these were the basis for the BU Award for Outstanding Contributions to Student Learning (Client-based assessment and writing student feedback using bank of comments) which he gained in 2009. Recently he has introduced group dissertation supervision meetings to great success.
In his free time, Miguel loves dancing (Cuban) salsa and bachata.
moreResearch
My main area of research focus is consumer psychology applied to tourism, events and leisure. I research various concepts within consumer psychology, including satisfaction, motivation, prestige & status, recreation specialisation and experience. My PhD research was on the diffusion and adoption of technology-based innovations and I continue to maintain an interest in the area of innovative behaviours, technology related or otherwise.
Favourites
- McLeod, M., Vaughan, D.R., Edwards, J., Moital, M., 2024. Knowledge sharing and innovation in open networks of tourism businesses. International Journal of Contemporary Hospitality Management, 36 (2), 438-456.
- Moital, M., Bain, A., Thomas, H., 2019. Summary of cognitive, affective, and behavioural outcomes of consuming prestigious sports events. Sport Management Review, 22 (5), 652-666.
- Rihova, I., Buhalis, D., Gouthro, M.B., Moital, M., 2018. Customer-to-customer co-creation practices in tourism: Lessons from Customer-Dominant logic. Tourism Management, 67, 362-375.
- Carter, H., Moital, M., 2018. A taxonomy of event participants based on risk and security perceptions. Journal of Hospitality and Tourism Insights, 1 (4), 325-339.
- Jones, K., Moital, M., 2017. Techniques employed to create event prestige value for corporate VIPs: the V.I.P. Framework. EUROPEAN JOURNAL OF TOURISM HOSPITALITY AND RECREATION, 8 (2), 117-129.
- Millán, A., Fanjul, M.L., Moital, M., 2016. Segmenting the Business Traveler Based on Emotions, Satisfaction, and Behavioral Intention. Psychology and Marketing, 33 (2), 82-93.
- Rihova, I., Buhalis, D., Moital, L., Gouthro, M., 2015. Conceptualising customer-to-customer value co-creation in tourism. International Journal of Tourism Research, 17 (7), 356-363.
- Cohen, S.A., Prayag, G., Moital, M., 2014. Consumer behaviour in tourism: Concepts, influences and opportunities. Current Issues in Tourism, 17 (10), 872-909.
- Cohen, S., Prayag, G., Moital, M., 2013. Consumer behaviour in tourism: concepts, influences and opportunities. Current Issues in Tourism.
- Rihova, I., Buhalis, D., Moital, M., Gouthro, M.-B., 2013. Social layers of customer-to-customer value co-creation. Journal of Service Management, 24 (553), 553-566.
- Moital, M., Whitfield, J.E., Jackson, C., Bahl, A., 2012. Event Sponsorship by Alcoholic and Non-Alcoholic Drinks Businesses in India. International Journal of Contemporary Hospitality Management, 24, 289-311.
- Spencer, A.J., Buhalis, D., Moital, M., 2012. A hierarchical model of technology adoption for small owner-managed travel firms: An organizational decision-making and leadership perspective. Tourism Management, 33, 1195-1208.
- Correia, A., Moital, M., 2008. The Antecedents and Consequences of Prestige Motivation in Tourism: An Expectancy-Value Motivation. In: Kozak, M., Decrop, A., eds. Handbook of Tourist Behavior: Theory and Practice. Routledge, 16-34.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person's work contributes towards the following SDGs:
Quality education
"Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all"
Industry, innovation and infrastructure
"Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation"
Responsible consumption and production
"Ensure sustainable consumption and production patterns"
Journal Articles
- McLeod, M., Vaughan, D.R., Edwards, J., Moital, M., 2024. Knowledge sharing and innovation in open networks of tourism businesses. International Journal of Contemporary Hospitality Management, 36 (2), 438-456.
- Töppig, S.E., Moital, M., 2020. An exploration of the techniques, outputs and outcomes of circulation management at exhibitions. International Journal of Event and Festival Management, 11 (3), 311-335.
- Retamosa, M., Millán, Á., Moital, M., 2020. Does the Type of Degree Predict Different Levels of Satisfaction and Loyalty? A Brand Equity Perspective. Corporate Reputation Review, 23 (2), 57-77.
- Retamosa, M., Millan, A., Moital, M.. Does the Type of Degree Predict Different Levels of Satisfaction and Loyalty? A Brand Equity Perspective. Corporate Reputation Review, 23 (May).
- Moital, M., Bain, A., Thomas, H., 2019. Summary of cognitive, affective, and behavioural outcomes of consuming prestigious sports events. Sport Management Review, 22 (5), 652-666.
- Rihova, I., Moital, M., Buhalis, D., Gouthro, M.B., 2019. Practice-based segmentation: taxonomy of C2C co-creation practice segments. International Journal of Contemporary Hospitality Management, 31 (9), 3799-3818.
- Rihova, I., Buhalis, D., Gouthro, M.B., Moital, M., 2018. Customer-to-customer co-creation practices in tourism: Lessons from Customer-Dominant logic. Tourism Management, 67, 362-375.
- Carter, H., Moital, M., 2018. A taxonomy of event participants based on risk and security perceptions. Journal of Hospitality and Tourism Insights, 1 (4), 325-339.
- Andirin, C., Moital, L., Cardoso, C., 2017. Service failures as organisational crises in business travel: Origins and operational strategies as perceived by events professionals. Revista Brasileira de Pesquisa em Turismo [Brazilian Journal of Tourism Research], 11 (3), 480-502.
- Jones, K., Moital, M., 2017. Techniques employed to create event prestige value for corporate VIPs: the V.I.P. Framework. EUROPEAN JOURNAL OF TOURISM HOSPITALITY AND RECREATION, 8 (2), 117-129.
- Lewis, A., Moital, M., 2016. Young professionals’ conspicuous consumption of clothing. Journal of Fashion Marketing and Management, 20 (2), 138-156.
- Millán, A., Fanjul, M.L., Moital, M., 2016. Segmenting the Business Traveler Based on Emotions, Satisfaction, and Behavioral Intention. Psychology and Marketing, 33 (2), 82-93.
- Scully, K., Moital, M., 2016. Peer influence strategies in collectively consumed products (events and festivals): an exploratory study among university students. Young Consumers, 17 (1), 46-63.
- Rihova, I., Buhalis, D., Moital, L., Gouthro, M., 2015. Conceptualising customer-to-customer value co-creation in tourism. International Journal of Tourism Research, 17 (7), 356-363.
- Rihova, I., Buhalis, D., Moital, M., Gouthro, M.-B.. Conceptualising customer-to-customer value co-creation in tourism. International Journal of Tourism Research, 17 (7).
- Cohen, S.A., Prayag, G., Moital, M., 2014. Consumer behaviour in tourism: Concepts, influences and opportunities. Current Issues in Tourism, 17 (10), 872-909.
- Buhalis, D., Rihova, I., Moital, M., Gouthro, M.-B., 2014. Conceptualising customer-to-customer co-creation in socially dense tourism contexts. International Journal of Tourism Research.
- Moital, M., 2013. 8th CPTHL - Consumer Psychology for Tourism, Hospitality and Leisure Symposium. Anatolia, 24 (3), 499-500.
- Santos-Lewis, R., Moital, M., 2013. Constraints to attend events across specialisation levels. International Journal of Event and Festival Management, 4 (2), 107-124.
- Moital, M., Dias, N.R., Machado, D.F.C., 2013. A Cross National Study of Golf Tourists’ Satisfaction. Journal of Destination Marketing & Management, 2 (1).
- Moital, M., Jackson, C., Couillard, J., 2013. Using scenarios to investigate stakeholders’ views on the future of a sporting event. Event Management, 17 (4), 439-452.
- Rihova, I., Buhalis, D., Moital, M., Gouthro, M.-B., 2013. Social layers of customer-to-customer value co-creation. Journal of Service Management, 24 (553), 553-566.
- Cohen, S., Prayag, G., Moital, M., 2013. Consumer behaviour in tourism: concepts, influences and opportunities. Current Issues in Tourism.
- Rihova, I., Buhalis, D., Moital, M., Gouthro, M.-B.. Social layers of customer-to-customer value co-creation. Journal of Service Management, 24 (5).
- Moital, M., Whitfield, J.E., Jackson, C., Bahl, A., 2012. Event Sponsorship by Alcoholic and Non-Alcoholic Drinks Businesses in India. International Journal of Contemporary Hospitality Management, 24, 289-311.
- Spencer, A.J., Buhalis, D., Moital, M., 2012. A hierarchical model of technology adoption for small owner-managed travel firms: An organizational decision-making and leadership perspective. Tourism Management, 33, 1195-1208.
- Gândara, J.M., Mendes, J., Moital, M., Ribeiro, F.N.S., Souza, I.J., Goulart, L.A., 2012. Planificación estratégica de un circuito turístico hitórico-cultural experiencial: Itabuna - Bahia, Brasil. Estudios y Perspectivas en Turismo, 21 (1), 225-248.
- Xu, F., Morgan, M., Moital, M., 2011. Cross-cultural segments in international student travel -- an analysis of British and Chinese market. Tourism Analysis.
- Xu, F., Morgan, M., Moital, M., 2011. Cross-cultural segments in international student travel -- an analysis of British and Chinese market. Tourism Analysis, 16, 663-675.
- Peres, R., Correia, A., Moital, M., 2011. The indicators of intention to adopt mobile electronic tourist guides. Journal of Hospitality and Tourism Technology, 2, 120-138.
- Moital, M., Robinson, T., Achterkamp, I., 2011. Germany’s Image as a Holiday Destination: An Investigation into the Perceptions of British Visitors and non-Visitors. Turismo: Visão e Ação, 13 (1), 6-19.
- Flecha, A.C., Lott, W., Lee, T.J., Moital, M., Edwards, J.R., 2010. Sustainability of Events in Urban Historic Centers: The Case of Ouro Preto, Brazil. Tourism and Hospitality Planning & Development, 7, 131-143.
- Correia, A., Moital, M., Oliveira, N., da Costa, C.F., 2009. Multidimensional Segmentation of Gastronomic Tourists Based on Motivation and Satisfaction. International Journal of Tourism Policy, 2, 37-57.
- Moital, M., Vaughan, D.R., Edwards, J.R., 2009. Using Involvement for Segmenting the Adoption of e-Commerce in Travel. Service Industries Journal, 29, 723-739.
- Moital, M., Edwards, J.R., Vaughan, D.R., 2009. Determinants of Intention to Purchase Over the Internet. Anatolia: An International Journal of Tourism & Hospitality Research, 20, 345-358.
- Edwards, J.R., Moital, M., Vaughan, D.R., Peres, R., 2009. ‘Determinants of Intention to Purchase Over the Internet’. Anatolia, 20, 345-358.
- Moital, M., Vaughan, R., Edwards, J., Peres, R., 2009. Determinants of intention to purchase leisure travel over the Internet. Anatolia: an international journal of tourism and hospitality research, 20 (2), 345-358.
- Correia, A., Moital, M., Costa, C., Peres, R., 2008. The Determinants of Gastronomic Tourists' Satisfaction: A Second-Order Factor Analysis. Journal of Foodservice, 19, 164-176.
- Costa, C., Peres, R., Moital, M., 2005. Lisbon as a city break destination: a competitive analysis as perceived by London travel agents. Journal of Tourism and Development, 2, 67-80.
- Costa, C., Moital, M., 2004. The Development of a Systematic Approach to Government Involvement in International Tourist Events. Journal of Tourism and Development, 1, 68-78.
Books
- Whitfield, J., Gouthro, M.B., Moital, M., 2024. THE ROUTLEDGE HANDBOOK OF EVENTS AND SUSTAINABILITY.
- Allen, S., Bickle, E., Bancroft, A., Khattab, A., Quinney, C., Goldsmith, B., Hunt, D., Biggins, D., Holley, D., Andreou, D., Akcay, E., Knight, F., Roushan, G., Singleton, H., O'Sullivan, H., Darby, I., Thurston, J., Moran, J., Whittle, J., Branney, J., Taylor, J., Kooli, K., Musarskaya, M., Mayer, M., Polkinghorne, M., Koohgilani, M., Hughes, M., Klinkner, M., Bowden, M., Moital, L., Mallia, M., Bobeva, M., Phillips, P., Haratian, R., Wang, R., Pyne, S., Baker, T., Webb, T., Patel, U., Rolfe, U., 2022. Fusion Learning Colloquium 2022 - Proceedings. Poole, UK: Bournemouth University.
Chapters
- Correia, A., Moital, M., 2025. Prestige. Encyclopedia of Tourism. 822-823.
- Whitfield, J., Gouthro, M., Moital, M., 2024. Introduction. In: Whitfield, J., Gouthro, M., Moital, M., eds. The Routledge Handbook of Events and Sustainability. Routledge.
- Bridgeman, Z., Whitfield, J., Moital, M., 2024. THE ATTITUDE–BEHAVIOUR GAP WHEN BUYING SUSTAINABLY PRODUCED AT FOOD FESTIVALS: The cost barrier. Routledge Handbook of Events and Sustainability. 214-225.
- Orsman, C., Whitfield, J., Moital, M., 2024. PERCEPTIONS AND PRACTICES OF CORPORATE SOCIAL RESPONSIBILITY (CSR) IMPLEMENTATION IN CONFERENCE CENTRES. Routledge Handbook of Events and Sustainability. 318-328.
- Whitfield, J., Gouthro, M.B., Moital, M., 2024. CONCLUSION. Routledge Handbook of Events and Sustainability. 364-377.
- Whitfield, J., Gouthro, M.B., Moital, M., 2024. INTRODUCTION. Routledge Handbook of Events and Sustainability. 1-14.
- Long, N., Moital, M., 2024. ORGANISATIONAL IMPROVISATION AND ECONOMIC SUSTAINABILITY IN THE CORPORATE EVENTS SECTOR AS A RESPONSE TO COVID-19 RESTRICTIONS. Routledge Handbook of Events and Sustainability. 134-145.
- White, J., Moital, M., 2024. FACTORS INFLUENCING THE EFFECTIVENESS OF NORMATIVE MESSAGE FRAMING ON CHANGING RECYCLING ATTITUDES AT OUTDOOR MUSIC FESTIVALS. Routledge Handbook of Events and Sustainability. 163-173.
- Moital, M., 2022. Event. Encyclopedia of Tourism Management and Marketing Volumes 1 4. 136-138.
- Bennett, R., Moital, M., 2016. Management style preference and its impact on employee job satisfaction in independent hotels: An exploratory study. Modeling and New Trends in Tourism A Contribution to Social and Economic Development. 303-319.
- Bennett, R., Moital, M., 2016. Management style preference and its impact on employee job satisfaction in independent hotels: An exploratory study. Modeling and New Trends in Tourism A Contribution to Social and Economic Development. 303-319.
- Rihova, I., Buhalis, D., Moital, M., Gouthro, M., 2014. Social constructions of value: marketing considerations for the context of events and festival participation. In: Moufakkir, O., Pernecky, T., eds. Ideological, Social and Cultural Aspects of Events. CABI.
- Moital, M., Gândara, J., 2012. Sensual tourism in Brazil: The off-season carnival (micareta) experience. Tourism in Brazil Environment Management and Segments. 141-157.
- Moital, M., Gândara, J., 2012. Sensual tourism in Brazil: The off-season carnival (micareta) experience miguel moital and josé gândara. Tourism in Brazil Environment Management and Segments. 141-157.
- Moital, M., Dias, N.R., 2012. Golf Tourists’ Satisfaction: Hard-core versus Recreational Golf Tourists. In: Shipway, R., Fyall, A., eds. International Sport Events: Impacts, Experience and Identities. Routledge.
- Ribeiro, F.N., Souza, T.J., Gândara, J.M., Mendes, J., Goulart, L.A., Moital, M., 2012. O Planejamento estratégico de um roteiro experiêncial para Itabuna - Bahia. In: Beni, M.C., eds. Turismo: planejamento estratégico e capacidade de gestão - Desenvolvimento regional, rede de produção e clusters. Editora Manole.
- Moital, M., Gândara, J.M., 2012. Sensual Tourism in Brazil: the Off-Season Carnival (Micareta) Experience. In: Lhomann, G., Dredge, D., eds. Tourism in Brazil: Environment, Management and Segments. Routledge, 140-157.
- Correia, A., Moital, M., 2008. The Antecedents and Consequences of Prestige Motivation in Tourism: An Expectancy-Value Motivation. In: Kozak, M., Decrop, A., eds. Handbook of Tourist Behavior: Theory and Practice. Routledge, 16-34.
- Moital, M., Edwards, J.R., Vaughan, D.R., 2008. Predicting the Intention to Purchase Leisure Travel over the Internet: a Regression Analysis. In: Kozak, M., Kozak, N., eds. 4th World Conference for Graduate Research in Tourism, Hospitality and Leisure: Proceedings, 23-27 April 2008, Antalya, Turkey. Graduate Research in Tourism, Hospitality and Leisure, 340-343.
- Vaughan, D.R., Moital, M., Edwards, J.R., 2004. The use of electronic commerce by the Portuguese tourism industry. In: Gouveia, L., eds. Readings in information society. Portugal: Universidade Fernando Pessoa University Press, 261-288.
- Edwards, J.R., Moital, M., Vaughan, D.R., 2004. The impacts of Mega-events: the case of EXPO '98 - Lisbon. In: Robinson, M., Long, P., eds. Tourism and cultural festivals and events: marketing, management and development. Sunderland: Business Education Publishers, 195-215.
- Moital, M., Vaughan, D.R., Edwards, J.R., 2002. Consumer attitudes towards purchasing leisure travel on the Internet - a methodology. Research in Tourism. Lisbon, Portugal: Portuguese Institute for Tourism Funding and Support, 313-327.
Conferences
- Moital, M., Bain, A., 2017. Behavioural reactions to the consumption of prestige in events. In: 3rd World Research Summit for Tourism and Hospitality 15/12/2015 UCF Rosen College of Hospitality Management, Orlando, Florida, USA.
- Moital, L., 2017. Managing Prestige in Spa & Thermal Experiences. In: Thermalism 2 basic course Pre-Termatalia 2017 - Thermal Destination Planning 18/09/2017 Ourense, Spain.
- Calcagno, G., Moital, 2017. Photographic triggers of engagement with event pictures on Instagram. In: Atlas Americas Conference 05/06/2017 Recife.
- Devenish, K., Moital, M., 2017. Barriers and Facilitators to Event Greening Practices within the Corporate Sphere. In: The 15th Asia Pacific Forum for Graduate Students Research in Tourism 16/05/2016 Hong Kong Polytechnic University, SAR China.
- Adams, K., Moital, M., 2015. Strategies employed to manage wedding clients’ unrealistic, fuzzy and implicit expectations. In: 3rd ICE - International Conference on Events 06/09/2015 Institude for Tourism Studies, Macau.
- Moital, M., Bain, A., 2015. Emotional reactions to the consumption of prestige in events. In: 3rd ICE - International Conference on Events 06/09/2015 Institude for Tourism Studies, Macau.
- Spencer, A., Buhalis, D., Moital, M., 2011. Determinants of Organizational Technology Adoption for Travel Firms: Prospects and Challenges,eRTR Review of Tourism Research. In: ENTER2011 26/01/2011 Innnsbruck, Austria.
- Xu, F., Morgan, M., Moital, M., 2010. A global-centric approach to international segmentation of travel markets. In: 3rd Advances in Tourism Marketing Conference 06/09/2009 Bournemouth University, England.
- Moital, M., Morrison, P., 2009. Using ‘real’ tasks and real organisations to improve student learning and motivation. In: 7th AEME Events Management Educators Forum: “Continuing Professional Development or Continuing to Develop the Professionals?” 18/06/2009 University of Huddersfield, Huddersfield, United Kingdom.
- Bray, J.P., Moital, M., 2009. Assessment Feedback using Comment Banks: New Methods. In: Education Enhancement Conference 2009 21/05/2009 Bournemouth University.
- Moital, L., Jackson, C., Gouthro, M., 2009. Examining the contribution of emotions to festival satisfaction using logistic regression. In: Allen, J., eds. International Event Management Summit 06/07/2009 Gold Coast, Australia. , 457-472 Sydney: Australian Centre for Event Management, University of Technology, Sydney.
- Jackson, C., Moital, M., Le Couillard, J., 2009. The future of a Marathon as perceived by its stakeholders. In: International Event Management Summit 06/07/2009 Gold Coast, Australia. , 325-342 Sydney: Australian Centre for Event Management, University of Technology, Sydney.
- Moital, M., Correia, A., Ferreira da Costa, C., 2009. The Gastronomic Experience of European Tourists in Portugal. In: New Zealand Tourism Research Institute Workshop Series 24/07/2009 Auckland University of Technology.
- Costa, R., Correia, A., Moital, M., 2008. The Determinants of Intention to Adopt Mobile Electronic Tourist Guides. In: EIGTUR 2008 First International Meeting for Tourism Management: The Public and Private Sector 25/05/2008 Minas Gerais, Ouro Preto, Brazil.
- Moital, M., Vaughan, D.R., Edwards, J.R., 2008. The Determinants of Intention to Purchase Leisure Travel over the Internet. In: EIGTUR 2008: 1Encontro Internacional Sobre Gestao do Turismo: O Setor Publico e o Privado 25/03/2008 Federal University Minas Gerais, Ouro Preto, Brazil.
- Moital, M., Vaughan, D.R., Edwards, J.R., Peres, R., 2008. Predicting the Intention to Purchase Leisure Travel Over the Internet: A Regression Analysis. In: Kozak, M., Kozak, N., eds. 4th World Conference for Graduate Research in Tourism, Hospitality and Leisure: Proceedings 23/04/2008 Antalya, Turkey. , 340-343 Springer.
- Peres, R., Correia, A., Moital, M., 2008. Role of Mobile Electronic Tourist Guide on the Learning Process. In: Kozak, M., Kozak, N., eds. 4th World Conference for Graduate Research in Tourism, Hospitality and Leisure: Proceedings 23/04/2008 Antalya, Turkey. , 516-532 Springer.
- Achterkamp, I., Robinson, T., Moital, M., 2008. Germany’s Image as a Holiday Destination: An Investigation into the Perceptions of British Visitors and Non-Visitors. In: II International Congress of Tourism 19/11/2008 Leiria Polytechnic Institute, Portugal.
- Moital, M., 2008. Quality and Satisfaction in the Hospitality Sector: Food Tourism in Portugal. In: VIII International Conference of Partner Institutions (La Fondation pour la Formation Hôtelière, Nestle Pro Gastronomia and Hotel Academy 10/10/2008 Presov, Slovakia.
- Moital, M., 2008. Learning From the Past: The Legacy of Expo’98. In: ANPTUR’s V Annual Conference (Brazilian Association of Tourism Researchers) 25/08/2008 Belo Horizonte, Brazil.
- Moital, M., 2008. A Conceptual Framework for Researching Prestige Motivation in Tourism. In: EIGTUR 2008: 1st International Meeting on Tourism Management 25/03/2008 Ouro Preto, Minas Gerais, Brazil.
- Moital, M., Edwards, J.R., Vaughan, D.R., 2008. The Determinants of the Intention to Purchase Leisure Travel over the Internet. In: EIGTUR 2008 First International Meeting for Tourism Management: The Public and Private Sector 25/05/2008 Minas Gerais, Ouro Preto, Brazil.
- Vaughan, D.R., Moital, M., 2007. Using Online Social Network Communities to Study the Tourists’ Experience of Events: Preliminary Evaluation. In: Event Tourism: Enhancing Destinations and the Visitor Economy 10/01/2007 Bournemouth University.
- Correia, A., Oliveira, N., Moital, M., Costa, C., 2007. A Multidimensional Segmentation of Gastronomic Tourists Based on Motivation and Satisfaction. In: XI Conferencia Española y Primer Encuentro Iberoamericano de Biometría, 20/06/2007 Salamanca, Spain.
- Moital, M., Bahl, A., Jackson, C., 2007. Event Sponsorship by India’s Beverage Industry. In: Fourth International Event Research Conference: Re-eventing the City: Events as Catalysts for Change 11/07/2007 Melbourne, Australia.
- Correia, A., Moital, M., Costa, C., 2007. Segmenting the Tourists’ Gastronomic Experience: A Multigroup Factor Analysis. In: Extraordinary Experiences Conference: Managing the Consumer Experience in Hospitality, Leisure, Sport, Tourism, Retail and Events 03/09/2007 Bournemouth, England.
- Costa, R., Correia, A., Moital, M., 2007. Importance-Performance Analysis of Mobile Technologies in Tourism. In: ATLAS Annual Conference 2007: Destinations revisited Perspectives on Developing and Managing Tourist Areas 05/09/2007 Viana do Castelo, Portugal.
- Moital, M., Correia, A., Costa, C., 2007. Gastronomic Tourist’s Behavioural Intentions: A Structural Approach Based on Motivations and Satisfaction. In: ATLAS Annual Conference 2007: Destinations revisited Perspectives on Developing and Managing Tourist Areas 05/09/2007 Viana do Castelo, Portugal.
- Vaughan, D.R., Moital, M., 2007. Using On-Line Social Network Communities to Study Tourists' Experience of Events: Methodological Issues. In: Event Tourism: Enhancing Destinations and the Visitor Economy 10/01/2007 Bournemouth University.
- Edwards, J.R., Moital, M., Vaughan, D.R., 2004. The impacts of mega-events on tourism: the case of EXPO '98 in Lisbon. In: Journeys of Expression: Cultural Festival/Events and Tourism Conference 06/02/2004 International Festival and Events Association, Bonn, Germany..
- Moital, M., Vaughan, D.R., Edwards, J.R., 2003. The adoption of electronic commerce in the purchasing of leisure and travel components. In: Sixth International Conference on Electronic Commerce 23/10/2003 Southern Methodist University, Dallas, Texas, USA..
- Moital, M., Costa, C., Peres, R., 2003. Lisbon as a City Break Destination – Competitive Analysis as Perceived by London Travel Agents. In: Travel and Tourism Research Association Annual Conference: Urban Tourism-mapping the future 24/09/2003 Glasgow, Scotland.
- Moital, M., Vaughan, D.R., Edwards, J.R., 2003. The Adoption of Electronic Commerce in the Purchasing of Leisure Travel Components. In: Sixth International Conference on Electronic Commerce Research ICECR-6 23/10/2003 Southern Methodist University, Dallas, USA.
- Edwards, J.R., Moital, M., Vaughan, D.R., 2002. The Impacts of Mega-events on Tourism: The Case of EXPO’98 in Lisbon. In: Journeys of Expression: Cultural Festival/Events and Tourism 07/02/2002 Bonn, Germany.
- Moital, M., Costa, C., 2002. The Development of a Systematic Approach to Government Involvement in International Tourist Events: The Portuguese PIQTUR Plan. In: Journeys of Expression II: Tourism and Cultural Festivals/Events 06/03/2003 Vienna, Austria.
Theses
- Moital, M.. An evaluation of the factors influencing the adoption of e-commerce in the purchasing of leisure travel by the residents of Cascais, Portugal. Bournemouth University.
PhD Students
- John Fotis. The use of social media and its impacts on consumer behaviour: The context of holiday travel
- Ivana Rihova. Consumers as producers: customer-to-customer co-creation of value at festivals
- Amanda Wilding. An evaluation of the diffusion and adoption of sport psychology
Profile of Teaching PG
- Event Principles and Practice
Profile of Teaching UG
- Consumer Experience & Behaviour [Events]
- Leisure Innovation
- Event Innovation
Grants
- Internationalisation of Brazilian Tourism Research – mapping the training needs and identification of funding opportunities (Santander, 02 Apr 2012). Completed
External Responsibilities
- Science Fund of the Republic of Serbia, Project Peer Reviewer (2022-), http://fondzanauku.gov.rs/?lang=en
- Croatian Science Foundation, External Reviewer of grant proposals (2019-), https://hrzz.hr/en/
- Portuguese Higher Education Accreditation Agency, Expert external examiner (2018-), https://www.a3es.pt/en
- Portuguese Higher Education Accredditation Agency, International Expert Reviewer (2018-), https://www.a3es.pt/en
- Kazakhstan's National Center of Science and Technology Evaluation, International expert reviewer (2013-), https://is.ncste.kz/
Conference Presentations
- Association of Event Management Educators (AEME) 2016 Forum, ‘A game of two halves: the value of field trips in event management education. Case studies of Dublin & Lisbon’, 13 Jul 2016, Derby University, Derby
Qualifications
- PGCE in Academic Practice (Bournemouth University, 2007)
- PhD in Tourism (Bournemouth University, 2006)
- PG Dip (Licenciatura) in Tourism Management (Estoril Higher Institute for Hotel and Tourism Studies, 1998)
- BA (Hons) in Tour Operating Management (Estoril Higher Institute for Hotel and Tourism Studies, 1995)
Honours
- Bournemouth University Award for Outstanding Contributions to Student Learning in “Innovative Assessment Practices: Client-Based Assessment and Waypoint” (Bournemouth University, 2009)
- 2nd Place, Best Paper Award for the paper Achterkamp, I., Robinson, T. and Moital, M., Germany’s image as a holiday destination: an investigation into the perceptions of British Visitors and non-Visitors (2nd Tourism International Congress, Leiria Polytechnic Institute, Portugal, November 2008, 2008)
Memberships
- Higher Education Academy, Fellow (2008-),
Social Media Links
- LinkedIn, http://www.linkedin.com/profile/edit?trk=hb_tab_pro_top
- Academia.edu, http://bournemouth.academia.edu/MiguelMoital